How to Beat the ATS in 2025: A Practical Guide
Learn the strategies recruiters and AI scanners actually look for, with examples and templates.
A concise, ATS‑friendly resume with measurable outcomes you can adapt.
Copy and adapt these proven examples to create a resume that stands out.
Use these attention-grabbing headlines to make a strong first impression.
💡 Tip: Choose a headline that reflects your unique value proposition and matches the job requirements.
Adapt these achievement-focused bullets to showcase your impact.
💡 Tip: Replace generic terms with specific metrics, technologies, and outcomes from your experience.
Sales reps live and die by quota. Highlight: quota % (145%, 152%), revenue generated ($8M+), new ARR ($3.2M), consecutive years/quarters above target. Numbers prove performance—use them liberally.
Include: average contract value ($90K), deal count (35+), sales cycle length (6-12 months), decision-maker level (C-suite). Show you handle enterprise complexity—not just transactional sales.
Include: pipeline coverage (4.5x), win rate (42%), opportunities managed (80+), forecast accuracy. Sales managers want disciplined reps who manage pipeline scientifically.
Sales reps often start as SDRs. Show progression: SDR (130% quota) → AE/Rep (152% quota). Demonstrates sustained high performance and promotability.
List 10-12 skills covering prospecting (cold calling, email), discovery (BANT, SPIN), presenting (demos, ROI), closing (negotiation), and account management (CRM, territory planning). Show full-cycle capability.
Include these skills to optimize your resume for ATS systems and recruiter searches.
💡 Tip: Naturally integrate 8-12 of these keywords throughout your resume, especially in your summary and experience sections.
See how Sales roles evolve from prospecting to enterprise deal closure and team leadership.
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